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On August 25, 2024, check our
Creative Project Management Booklet’s Series

  • Color Selection

    Color foundations & guidelines. Brand communications best practices
  • The Art of Branding

    Basic elements of meaningful connection
  • Consumer Behavior

    Guidelines to analyze and plan your project in your target market segment
  • Creative Management

    A foundational guideline for creative management in advertising and media
  • Creative Visualization

    Guidelines to maintain focus on creative production lines and development
  • Editorial Design

    Foundations and guidelines for an editorial design best industry practices
  • Font Selection

    Guidelines to select a proper font for a company communication channels
  • Logo Design

    Descriptive guide for a company in search for a suitable icon representation
  • Naming Process

    Descriptive guide for a company, product or service name and what it does
  • Print Design

    A basic guide for color, ink and paper design techniques for printing materials

Other Article Publications

Impact vs Meaningful

The importance of incorporating neuroscience applications into experience design is frequently overlooked, despite its crucial role. It encompasses elements that captivate the senses and foster meaningful interactions.

Mental Objects

In the realm of design thinking, gaining insights into the workings of mental representations can prove immensely valuable in crafting products, experiences, and communications that have a higher probability of achieving success.

Prototype: objects to systems

By utilizing prototyping, designers have the ability to transform abstract ideas into tangible representations that can be thoroughly tested and refined. This iterative process ultimately leads to the development of more innovative and effective solutions, ensuring optimal outcomes.

Book Coming Soon…

New Maps & Techniques

The right set of Google Maps tips and tricks will have you navigating like a pro in no time. We’ve got tips for beginners, tricks for long-time users, …

Best Gear for Augmented Reality

Augmented reality (AR) is a live direct or indirect view of a physical, real-world environment whose elements are augmented (or supplemented) by …

Brand Your Locations

If you are considering investing in a location and opening a coffee shop, a restaurant, or any other store for that matter you probably have your …

Guides for Color and Audiences

Color is one of the most powerful tools in the designer’s toolkit. It should be no surprise that different colors evoke different emotions and draw …

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