Other Article Publications
Impact vs Meaningful
One factor that is often overlooked in design is the role of neuroscience in design experiences. The element that stimulate the senses and encourage positive interactions.
Mental Objects
In design thinking, understanding how mental representations work can be particularly useful to create products, experiences and communications that are more likely to be successful.
Prototype: objects to systems
Through prototyping, designers can create tangible representations, ideas that can be tested and refined. This iterative process lead to more innovative and effective solutions.
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